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color: pearl ring

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Lots of colors

It's no secret that LULU loves color. We work with lots of materials like sterling silver 925, brass, 18 carat gold plating and lots of stones, pearls and hand painted enamel colors.

Candy Shop earrings

Create your own personal style

In 2016, Anja and Rasmus began to question earrings sold in sets. Are you being limited by buying sets, when in reality you dream of different earrings for your 5 ear holes?

The Candy Shop was born and it became possible to buy ear studs individually so you can mix and match your own personal jewelry combo. Today, it is LULU's most popular and strongest concept with around 250 different styles to choose from.

Endless possibilities

One earring at a time

Our Candy Shop concept consists of our most successful jewelry. The earrings are sold individually, so you can mix and match with the jewelry you already have. The Candy Shop consists of 250 different styles, giving you the opportunity to create your own personalized combinations.